The website is an Internet server system that supports specially formatted documents that has been in existence since 1991. Towards the progress of the times, the website also needs to be made attractive so that viewers have a high curiosity about something eye-catching. Why so? If the website is made like a model in the 90s, surely the visitors will feel bored and start leaving the system. Therefore, lately, images, texts, themes, wallpapers, paintings, etc. have been created. as a design that makes the web more attractive.
For a businessman, a website is now a must-have as a driving force for the progress and smooth running of the company as a means to help them find customers. The 2016s era was a time when many businesses emerged, some of which began to move into the digital world. However, many business people do not understand what actions they should take to modify their website. So lately, many web design services have started to spread, one of that is the Republic Malaysia.
Knowing the digital world will never find its end because they are always innovating. Web design itself is an art that is made by someone as a stunning display and attracts the attention of internet explorers. In making the web design itself, there are several elements that need to be considered such as the selection of the writing font, the size of the text, the font color used, the image used, the color theme, the shape, and the arrangement on the website.
Viewed from the other side, people often judge everything based on their first impression. If linked, the website has a big role for business people. A web design that is made more attractive and out of the box will make visitors determine whether the website is worth visiting and interesting or not. If they search and find something below their expected standard, they will get the impression that the company doesn’t really care about the company’s products and services. So, it can be concluded that the relationship between the prospective buyer and the company is indicated or determined by the presence of the web design.
In addition, web design is a means of communication, which is intended to create or convey information quickly and in real time. Viewed from the business side, web design is seen based on several things.
- In terms of information, web design will make visitors more interested in seeing how quality the content and content can be conveyed properly.
- In the entertainment function, this website is used as a means to improve the quality of presentations. Especially in websites that provide promotions or something else. Starting from games, movies, online music, and others.
- Functionally, transactions can be used as a good business medium, because with a good website design, it will attract many companies, connect with consumers and make the marketing process easier.
Keeping up with the times, web design will always change and follow trends that are viral. Even so, there are still some things that must be considered by business people in designing their web designs.
- Layout and arrangement that makes it easier for readers to interpret the meaning of information.
- Easy-to-read Model Fonts.
- White Space that balances the contrast.
- Color choices are attractive but do not interfere with the content.
- Useful buttons like contacts, email, navigation, etc.
- Quality Graphics and Images that are not broken and easily seen by visitors.
- Quality Content that is useful adds information and is not misleading.
For some users or prospective website makers, there are several things that need to be mastered, including:
- Master the basic rules of visual design
- Studying layout design
- Understand basic coding languages like HTML and CSS
- Learn the principle of color
- Mastering basic knowledge of interaction design
- Must master PS and other web UI mockup tools
- Understand and know about SEO
- Familiar with company products and user groups
- At the very least, the designer should master one of the front-end coding editing software
When viewed in general terms, web design has a big role in business. Advances in science and technology have contributed a lot in many ways, one of which is the use of web design to make your business easier and more advanced. Creating a web design is an effective, easy and efficient way to improve your business for the better. Some of the benefits that can be felt by business people who want to learn about web design:
- As a form of promotion that is effective, fast, and efficient to the entire community because of the presence of web design as a means of introduction to a company or business by including important information for example company history or business vision and mission.
- Makes it easy to see consumer responses and see market opportunities that are wide open, one of which is in the form of criticism and suggestions given by website visitors. Build a positive perception of the business.
- Helping companies don’t need to recruit people who are experts and understand web design because there are now a lot of web design services that offer web creation services that you can choose.
Finally, when viewed from the reasons for the importance of web design for companies, there are several points that need to be underlined:
- The first impression when looking at the website, where this will greatly determine how much experience. Therefore, a deep impression aims to instill a positive image of the brand or business to the users.
- Content arrangement and good layout so that the information desired by users can be found easily. This is important to do so that it can make a drastic difference in the usability and effectiveness of the site.
- So that the appearance of the brand or product of your business or business can be clearly identified, it takes a good and correct web page design so that it doesn’t look messy and not neatly organized. Because a good and neat web page display reflects that your company is a professional and modern company. In addition, the appearance of the company logo is also very important, because if a company logo is not made in accordance with the company’s vision and mission, users will not know information about the company.
- A well-designed and well-designed website will give users a comfortable and calm effect. On the other hand, a website that is not properly designed and designed will actually frustrate users, especially if the information they are looking for cannot be found.